Hey, I'm Evan. I connect brands to culture. For real, not for optics.

Currently I am a Strategy Director at GMR Marketing, where I specialize on the intersection between culture, people, brands, and experiences. Outside of agency life: you'll find me being a father, a hiker, and a list-making connoisseur.

Brands I’ve worked with

Projects

  • Five Cents - Slightly more than my two cents (ramblings of a cultural strategist)
  • Hike Together - A lightweight app that encourages hiking through incentivized earning of badges and achievements.
  • Staying in History - Dedicated digital resource that celebrates historic hotels, inns, and lodges from around the world.
  • Row the World - A live tracker mapping every rowing-machine workout as I progress on a voyage around the earth.

Right now

June 2026

  • Reading: The Devils (Joe Abercrombie)
  • Building: Staying in History (stayinginhistory.com)
  • Making: A functional breakfast nook
  • Thinking about: family camping gear
  • Drinking: lemon water

Writing

Media diet

Books

  • Heir to the Empire - Written by Timothy Zahn, Released 1991, Read June 2026, ★★★★☆
  • Ilium - Written by Dan Simmons, Released 2003, Read May 2026, ★★★☆☆
  • The Black Echo - Written by Michael Connelly, Released 1992, Read April 2026, ★★★☆☆
  • Storm Front - Written by Jim Butcher, Released 2000, Read April 2026, ★★★☆☆
  • The Quick and the Dead - Written by Joy Williams, Released 2000, Read March 2026, ★★★☆☆

Films

  • Mortal Kombat II - Directed by Simon McQuoid, Released 2026, Watched May 2026, ★★★☆☆
  • Project Hail Mary - Directed by Phil Lord, Christopher Miller, Released 2026, Watched April 2026, ★★★★★
  • Sinners - Directed by Ryan Coogler, Released 2025, Watched March 2026, ★★★★☆
  • Rebel Ridge - Directed by Jeremy Saulnier, Released 2024, Watched February 2026, ★★★★☆
  • Marty Supreme - Directed by Josh Safdie, Released 2025, Watched January 2026, ★★★★☆

About this place

This is my own little corner of the internet where I want to share my interests, passions and work with others. This is meant to be my own digital living room. So click around and explore.